Indonesia Cattle Abuse Videos Outrage
Public perception plays a key role in the battle for animal rights, and the pervasive “all video, all the time” culture makes it clear that the future battleground for the public relations struggle will take place on Youtube and online media sources.
Online videos have revolutionized anti-cruelty documentation through the distribution of inexpensive, visceral and uncensored viral videos depicting the inhumane treatment of animals. This has elevated animal advocacy to an unprecedented level.
The global outrage over the abuse of Australian cattle in Indonesian abattoirs has led Australia to ban live cattle exports Indonesia on grounds of animal abuse. The move has far-reaching consequences for Indonesia: Australia is its only source of beef imports.
Canberra’s move came after Australia’s state television ABC broadcast footage of cattle being beaten, kicked and gouged in the eyes at Indonesian slaughterhouses as workers attempted to force the animals into slaughter boxes.
News reports said the 11 slaughterhouses in Jakarta, Bogor, Bandar Lampung and Medan were selected at random and visited in March by Ms Lyn White, a former police officer and campaign director of the animal welfare group Animals Australia.
View the videos from Animals Australia below. Warning: Videos contain graphic content.