Webs@Work

It helps when you’re the leader of 1.3 billion people and you put your popularity on the line online. Flush from the accolades for his sympathetic response to the Sichuan earthquake, Chinese leader Wen Jiabao has gone Web 2.0 with a profile on Facebook.

You can be friends with Grandpa Wen, the moniker for China’s 66-year-old premier who has always cultivated a populist image unlike many of the Communist Party’s aloof leaders. And with 15,000 Facebook ’supporters’ as of this writing, he’s more popular than US President Bush on the social networking site.

As the face of China’s grief, Wen’s knack for looking sympathetic has won him supporters offline. Hours after the quake hit Sichuan province, he was on the scene with a bullhorn. TV cameras followed him for days as he tried to comfort children and put on a hard hat to enter a collapsed building.

Full of laudatory comments, the Facebook page was set up two days after the 12 May quake. It has photos of Wen walking through the rubble, comforting victims and breathless posts such as: ‘I love you, oh my God,’ ‘A model Premier for the world!’ and “Go Grandpa Wen! Go China!”

The profile creator had uploaded a mournful “We Are The World” - style music video that interspersed horrific images of the quake’s aftermath with shots of musicians wearing white T-shirts with “5-12″ printed on them.

Facebook lets users create personal profiles. The page appears to have been set up recently though it’s not clear whether it’s the work of Wen himself, a government official or someone with no ties to the premier. The page bears the official government photo of Wen in a gray suit.

The Chinese leader is one of hundreds of politicians on Facebook. He joins Pakistan’s Pervez Musharraf, Myanmar’s Aung San Suu Kyi, Taiwan’s Ma Ying-jeou, Venezuela’s Hugo Chavez and every major US presidential hopeful who have Facebook pages. The site has a section where users can ‘Browse All Politicians’ and see them ranked by their number of ’supporters.’

eEmmys? Oscars 2.0? The people have spoken, and viral clips along with Web stalwarts won big in the second annual YouTube Video Awards recognizing the top user-created videos of 2007.

The honors include “bragging rights, a trophy and a special invitation to an event later this year.” YouTube users voted from six nominees in each category: music, sports, comedy, instructional, short film, inspirational, commentary, creative, politics, series, eyewitness and “adorable.”

My Name is Lisa, a drama about a young girl and her mother who has Alzheimer’s, triumphed in the newly added Short Film category.

Honors for top Web Series went to The Guild, whose creator and star Felicia Day is getting lauded left, right and center for her quirky online comedy chronicling the relationships among a fictional team of online fantasy gamers. Here’s a profile of the series.

Chocolate Rain stole the thunder in the Music camp, having already morphed Tay Zonday from an unknown musician to Web superstar.

Stop the Clash of Civilizations by AvaazOrg topped the Politics category.

The Original Human Tetris was Creative video of choice.

Battle at Kruger took Best Eyewitness Video for its astonishing footage of a baby water buffalo surviving an attack by lions and a crocodile in the African prairie.

The journalism of PBS FRONTLINE is recognized every week for in-depth, no-glitz examination of something significant. On Monday March 24, the fifth anniversary of the Iraq invasion, PBS will retrace the path of the war in a two-part documentary that draws on its FRONTLINE reports to examine the legacy of the Bush administration.

Once in a rare moment, a work comes along to reconcile our hopes in the Web as a documentary medium. “Bush’s War” elevates the telling of true stories by weaving facts with technology in innovative ways to illuminate the enduring myths of our culture. Conceived last November, FRONTLINE’s New TV/Web Experience offers the definitive documentary analysis by veteran producer Michael Kirk.

Here’s how PBS describes its political thriller:

Across the entire four-hour Bush’s War series that will be streamed online, FRONTLINE will integrate and embed in its video player an array of related interviews, background material and video that can be viewed with just a click. In addition, more than 100 video clips of key moments and events in the Iraq war will be the centerpiece of an annotated master chronology which FRONTLINE will publish on the Bush’s War site.

The interviews, video and background material are drawn from one of the richest archives in broadcast journalism: FRONTLINE’s 40+ hours of documentaries and 400 interviews done since 9/11 on Iraq and the war on terror, as well as new interviews conducted for Bush’s War.

What’s happening in your neighborhood? Everyblock has just launched to let users search for news and information by address, zip code or neighborhood. For example, typing a zip code in the Chicago site brings up all the crimes reported there.

So far only Chicago, San Francisco and New York are covered, but more cities will be added soon. With its unique filter on the chaos of city life, EveryBlock does a good job of pulling information from disparate sources for Chicago/NYC/SF-based readers.

To get a taste, check out a map of all photos taken recently in Downtown San Francisco, a list of vehicles stolen in Chicago, or a log of the graffiti recently cleaned up in Brooklyn.

Al Thompkins of Poynter Institute reviews:

Click the word “map” on the upper right corner of the listing, and it maps all of the crimes. The site also gives you restaurant inspection scores for every zip code, street or specific address.

I then found all of the new business licenses issued for that zip code. When you click on the Business Reviews navigation bar, you’ll be directed to a listing of various businesses that you can comment on and rate.

Anytime the city of Chicago sends a press release from a city department that mentions this section of town, it will show up in the city press release section of the site.

The “news articles” tab features stories from various sites that in some way mention the area covered by the zip code. “Filmings” is a tab that mentions what movies have been filmed in that area of town.

The “photos” tab takes you to Flickr photos that have been tagged as having to do with Chicago. The site lists street closures due to construction, block parties. etc

While the sites may look like a random collection of data pulled from myriad services and slapped together, they promise serendipitous moments as Website destinations and innovative journalism.

The site was dreamed up by Adrian Holovaty, also behind the popular ChicagoCrime.org that maps incidents of crime daily. EveryBlock is funded by a $1.1M, two-year grant from the Knight Foundation’s News Challenge, a competition for making local news more easily obtainable.

Everyblock competes directly with Outside.in. Yahoo’s OurCity, while still beta and only covering cities in India, has many similar features as well. Also see YourStreet.

Here’s a great guide on citizen media, aimed at non-technical readers. Produced by Rising Voices, the outreach arm of Global Voices Online, An Introduction to Citizen Media, offers context and case studies on how people across the world use blogs, podcasts, Web video and digital photography to engage in an unmediated conversation transcending borders, cultures and languages. A Spanish version is available.

From the Introduction:

A change is taking place in how we communicate. Just ten years ago we learned about the world from newspapers, the television, and radio. Professional journalists would go to faraway places and bring back stories, photographs and videos of situations they witnessed and people they met.

Just ten years ago we rarely, if ever, communicated directly with the journalists themselves. Leading members of society wrote editorials expressing their opinions about various issues, but the rest of us could only share our opinions and thoughts with a small group of friends.

Bow thanks to new tools like weblogs, it is now possible to easily publish to the Internet. From Turkey to Kenya to Bolivia, everyday people are starting to share stories and opinions with the rest of the world. While this new form of communication is now freely available, most people participating still live in the wealthy neighborhoods of urban cities.

While there are already several excellent introductions to the principles of citizen media, they tend to focus on citizen media initiatives in North America and Western Europe. This guide hopes to showcase some of the most exciting and innovative developments on citizen media in the non-Western world.

Rich Gordon at the Medill School of Journalism at Northwestern University has an interesting post, Data as Journalism, Journalism as Data. He writes that one of the most striking developments in online news has been the rapid proliferation of interesting database applications.

Gannett Co. newspapers have been leaders in this area, driven by the company’s “information center” initiative, which is yielding new organizational structures and approaches to information gathering and presentation. The “data desk” is one of the seven pillars of the company’s new approach to news.

As Gannett realizes, data should be a driving force in online journalism.

If you use Skype for interviews, here’s a great tutorial on all you need to know to get true broadcast-quality recordings. Thanks to Doug Kaye and Paul Figgiani of Blogarithms.

Tis the season to be silly, and the blogosphere is abuzz with delight and dismay over a rap video just YouTubed, featuring the theatrics of big wigs at the Media Development Authority of Singapore.

The MDA regulates and censors media and the arts in this prim city state. So one shouldn’t be surprised that its corporate cavort has all the cheer of mandatory office fun, replete with hip hop HOD mission statements and the vision thing, contrived to connect and show how open-minded government officials can be at their year-end office D&D.

The original MDA video was made for an internal staff conference in April. It was later sent to industry members with the media regulator’s annual report and put online. Since then, the MDA website has been visited twice as often.

The long thread of comments on the YouTube page shows netizens’ sentiment towards the caper touting Singapore’s media ambitions. A true Singapore-made rojak with all the right viral ingredients and that touch of (c)rap.

Related post:
Becoming a Star With Viral Video.

It is time to re-imagine journalism now that the Web and affordable digital media tools have empowered anyone to decide what’s news, to report it and deliver it. There are many opportunities in the concept of a “news info-structure” for people who want to commit random acts of journalism.

Alternative channels of information cannot be dismissed. Jan Schafer, Executive Director of J-Lab at the University of Maryland and a leading thinker in the journalism reform movement asserts that the new core mission for journalism is one in which news will become less of a concrete deliverable.

Indeed, it is time to revisit journalistic practices to decide what to discard and what to keep so that journalism is repositioned in our communities to include all voices. Take a look at these innovative recent models:

Placeblogger.com, a portal that aggregates and researches community news and commentary sites. GlobalVoicesOnline.org, curates, translates and aggregates news from under-represented communities from more than 200 countries.

BlogHer.org, a portal that indexes news and information from 10,500 blogs, mostly by women. And just all of two-weeks old, SCOOP08, a new kind of Web newspaper by students for students covering the 2008 US Presidential elections.

SCOOP08 Video Contest trailer

The new News is not about requiring a conflict before information is decreed a “story.” It is not about parroting quotes because someone important said them, nor reporting lies, because high officials said them.

“Journalism needs to be re-imagined beyond stories or packages of stories occupying some form of real estate online or on the printed page - and become more of an ongoing process of imparting and learning about information,” says Schafer.

“This new mission requires journalists to embrace new partners, validate supplemental news channels, and support -without always controlling - a vibrant local newscape. “Denouncing these alternative channels of information as not ‘real journalism’ will no longer work.”

That mission calls for building an overarching local ‘info-structure,’ one created to support new definitions of ‘news,’ new participants in content creation and interaction, and new pathways for news and information.

News organizations need to construct the hub that will enable ordinary people with passions and expertise to commit acts of news and information.

JAN SCHAFER, Executive Director, J-Lab

Professional journalists can add value by focusing their expertise and skills on doing investigations, identifying trends, building databases, holding public officials accountable and articulating the master narratives in their communities.

News orgs need to think beyond employing journalists, too. Here are some of the roles Schaffer sees expanding:

Can do-ers “instead of those who whine about what they can’t do.”

Computer programmers to build searchable databases or news games.

Collaborators with “the sensibility to see the possibilities of working together instead of moving into kneejerk competitor mode.”

News analysts to “trawl incoming information looking for Big-J opportunities.”

Tribe expanders: “Journalism in the future will come from many places. We should contribute to the momentum of the best and most responsible efforts and recruit them for the info-structure.

One take-away lesson is information design. Consider doing “charticles” for simple updates. Tell what happened, what’s at stake, what’s next – and put it in a box. Link to a timeline with background on your Web site. If readers need it, they will find it.

While citizen journalism may be a new form of volunteerism, Schafer notes that there should be a balance between the giving and the getting, in these initiatives. “People contribute for a reason – either because of a personal passion, to effect change, to learn something, or even to get smarter about technology.”

The new News can make room for citizen journalists, student journalists, think tanks, nonprofits, individual bloggers and advocacy groups in the community who are paying attention to what’s going on.

For instance, “Crisis Guides” offers a comprehensive examination of international crisis zones and TechPresident.com tracks online activities of presidential candidates. These resources deserve to be supported with space, attention and even small grants to encourage them to contribute to the info-structure.

For example, residents of Deerfield, N.H. created their own paper when they had no available media. The Forum is now an online newspaper with 220 contributors who produce about 40 original stories a week.

Other examples: NewHavenIndependent.org and the Twin Cities Daily Planet have attracted support from community foundations that traditionally look to build community capacity.

Related Reads:
Construct Your Community’s Info-Structure by Jan Schafer
Impact of the Internet on Teaching and Practicing Journalism by Joanne Teoh
Be a Better Journalist by Unlearning What You Know by Robert Niles

Here’s a savvy advocacy Website if ever there’s one - the new knockout by ‘No Logo” author, Naomi Klein. The foremost activist of “disaster capitalism” has proven to be a superb online marketer, packing “The Shock Doctrine” site with thinking dynamite and videos.

Klein rejects the smallness in left-wing politics and has been organizing around globalization in a consistently heroic voice that has moved online with marketing savvy. Her video-rich portal is chock full of information including a viral film to promote the book of the same name. The film’s thesis is as provocative as Klein’s arguments are deliberately shocking.

The six minute film written by Klein and director Alfonso Cuoron (Children of Men) is offered freely for anybody to pirate, download, pass it to friends and do whatever they want to do. And it may just spark a revival of the short film - on the Web.

Klein’s tree-based THE SHOCK DOCTRINE explodes the myth that the global free market triumphed democratically and argues that governments introduce repressive legislation at times of national and international crisis.

These policies, imposed by disciples of laissez-faire economist Milton Friedman, caused hardship for millions while letting multinationals buy up a country’s most valuable assets cheaply.

As one who claims to be critical of market-based economics, Klein uses publishers, marketing gimmicks and book launches with the same elan of Friedman himself.

The narration, as in the book’s account of ‘disaster capitalism,’ is delivered with “a perfectly distilled anger, channelled through hard fact.” Instead of ads for her book, Klein and filmmaker Cuaron created a trailer based on proposals from advertising companies and filmmakers who had pitched for the project.

Related:
Can Viral Clips Drive Targeted Traffic?

Online Journalism’s Paul Bradshaw has listed a dozen must-read blog posts on the subject. The list is reproduced below. What do you think? Please add yours to the list.

1. Overview of forms and possibilities of online journalism: Jonathan Dube’s Online Storytelling Forms

2. Incisive insights into journalistic potential of IT: Adrian Holovaty: A fundamental way newspaper sites need to change

3. Reflection on how online news environment changes journalism: Dan Gillmor’s The End of Objectivity (Version 0.91)

4. Reflection on journalism ethics in era of MySpace/Facebook/UGC: Robin Hamman’s posts virginia tech bloggers: approach and confirm or link and disclaim? and his coverage of a debate on virginia tech coverage

5. Sliding scale of ideas on involving audience: Steve Outing’s The 11 Layers of Citizen Journalism

6. Succinct explanation of moving from TV mindset to online video: Andy Dickinson: Moving from TV to Online

7. Tips when moving into video: Newslab’s Tips for Photographers

8. Possibilities of Flash for interactive storytelling, and experiences of its use: Mindy McAdams’ Flash journalism: Professional practice today

9. How to treat a story in multimedia: Mindy McAdams’ Journalism stories: A multimedia approach Parts 1, 2 and 3.

10. Conceptual exploration of interactive storytelling: The Elements of Digital Storytelling

11. For an overview of how wikis function What makes wikis work

12. To explore if blogging/wikis/databases/broccoli etc. is journalism: G. Stuart Adam’s Notes Towards a Definition of Journalism

Video features heavily in the new CNN.com which relaunches today after an overhaul of several weeks. The enhanced multimedia site now has widescreen clips and live news video feeds packed with web 2.0 features like recommendations and user generated content. Google and Yahoo are CNN’s search providers.

CNN has abandoned its subscription-based video service, Pipeline, in favour of a free ad-supported video news archive. The Microsoft media format has been replaced with Flash video, which is more accessible across browsers and allows more options for interactive multimedia features.

Nick Wrenn, CNN International’s managing editor for Europe, the Middle East and Africa said demand for online video clips had increased over the last three years. “The changes we’re making will allow people to watch more video in a bigger screen,” he said. Using a blog, the redesign team explained elements of the new design and sought feedback from users.

“We’re encouraging the journalists to think very creatively about how people are “consuming the story.” Do they necessarily need to write 800 words when we’ve got some really compelling video which loads straight into the page and really tells that story? Or is there a really good blog that they can link to?” added Wrenn.

CNN describes its new design as “story centric”, allowing the user to choose to access each story using text, video or multimedia slideshow formats from a set of tabs on each story page. In the previous “flat” site, users had to open pop-up windows to see videos on text-dominated pages. Each story will also include posts obtained by the Sphere blog search engine.

The revamped site features local content based on US postal codes. On the CNN International section, localization is at the level of countries or key cities. An automated categorization system lets users find related content about people, places and topics. It will also be used to promote popular topics to the site’s top-level navigation.

Take a tour of the new site

The idea of meta-writing, which encompasses design in its widest sense, is going to drive the new journalism. While good writing is key, the ability to produce images, create video, design layout and manage communities around audience-created content are emerging skills.

With the convergence of platforms and craft, video is the new vernacular and will be at the heart of multimedia journalism on the Web. These changes are deep, they’re not just about technology or producing and consuming media, but about the way societies come to know and converse with the world.
.
JOANNE TEOH KHENG YAU
Journalist/Filmmaker, Channel NewsAsia, Singapore

In these days of multi-platform mayhem, do not ignore the basics. Accuracy, speed and persistence, combined with an ability to listen and learn, are the best platform, no matter how many gadgets your story appears on.

After that, get technical. Apart from a few select people, the days when you’d focus only on print, TV or radio are gone. So, if it’s second nature for you to record fantastic pictures on your phone, write and record a track, edit it all together and bang it up on your website in the time it takes to replenish the morning coffee.

NICK WRENN
Managing Editor, CNN International EMEA

CNN’s revamp underscores the key ideas that are driving Web 2.0 which I have been writing about here - the ability to search content, a return to the gift economy and video as the new vernacular. The converged media landscape means communicating appropriately for any medium.

Writing a headline, editing a sound-bite or crafting a precis remain core skills, but audio and video reporting skills are increasingly important. And content cannot be corralled when you want more eyeballs on more platforms.

What? No video? The new lingua franca of the Web?

The wait for the wizardry is over. The brew is bewitching. The masterful buzz orchestrated around the machine and its rollout on Fifth Avenue in New York has finally put the Apple iPhone in the possession of a privileged few.

When a gorgeous piece of technology does so many things so well so nicely, you forgive its foibles. The 4.8-ounce device is pricey. An 8GB (surely you wouldn’t take the 4GB for US$500?) weighs in at $600. The reviews have been mostly breathless, superlative. It certainly scores in the cool department. But as a toolkit, I want more.

iPhone is set to become one of those iconic and cultic devices that brings new meaning to convergence culture. Dubbed the “Jesus Phone” by bloggers, it’s the subject of 11,000 articles, and 70 million hits so far on Google.

Fun and full of eye candy, iPhone is cellphone, wide-screen iPod, and Internet communications device all in one. This slab of a computer with touch-sensitive glass lives up to its pre-launch hysteria with SMS, e-mail, Web browsing, Wifi, Google Maps and more.

Its fast, menu-free and simple to run software is touted as its biggest achievement. The Home page has icons for 16 functions. David Pogue on the New York Times says the thing lives up to its hype for music playing, emailing and video but falls short as a phone.

To make a call takes 6 steps: wake the phone, unlock its buttons, summon the Home screen, open the Phone program, view Recent Calls or speed-dial list, then select a name. When you’re a journalist juggling way too many deadlines, that’s way too convoluted.

Journalists need a lot more than eye candy to do the job on the road. Thanks to Ezra Shapiro who listed them in Poynter Online, here’s a wish list for the missing features on iPhone that would have made it the perfect journo toolkit:

Bluetooth profiles for keyboards, printers, or file transfer.
Video recording
Audio memos
Call recording
Slot for a data card
Internal memory for data
Notes application that syncs to computer
Java and FlashComputer-style IM.RSS

iPhone will be launched in Europe late 2007 and Asia in 2008. It will catalyze the concept of multimedia devices embedded with media player, a phone and a mini computer and will help drive sales of a new breed of ‘multimedia smartphone’ among Asia’s gadget-hungry young consumers.

Just get ready to pledge a lifetime commitment to the iPhone as your only cellphone. Its music-playing function is limited by a factory-installed software for copy protection. Which means you will always have to buy Apple stuff because iPhone will not work with any other hardware.

The term for this copy-protection software is the euphemism: Digital Rights Management. Here’s how it works: when you buy songs at the iTunes Music Store, you can play them on only the iPod or iPhone. And when you buy an iPod or iPhone, you can play copy-protected songs bought from only the iTunes Music Store.

Related articles:
Often-asked iPhone questions
Tour of the iPhone
iPhone Matches Most of its Hype
iPhone draws long lines, bullish forecasts
Accessory makers ready for iPhone launch
A Closer Look at the iPhone - CBS clip on YouTube
According to Asia, the iPhone sucks - CNN clip on YouTube

Apple’s website has videos and tutorials on the iPhone.

Here’s an update from the Joost blog. Beta testers can now invite as many friends as they like to Joost. When testers visit the “Invite Friends” widget, they’ll be able to share Joost with an unlimited number of friends, family, colleagues or anyone else.

Joost has also announced more than 30 top brands from around the world as advertising partners. Ads from some of these advertising launch partners have begun to play on Joost.

Joost is also adding new programming from five content owners - Turner Broadcasting System, Sony Pictures Television, Hasbro, the NHL and SI.

Now showing are programs like “Aqua Teen Hunger Force,” “The Transformers,” “G.I. Joe,” “Starsky & Hutch,” “Charlie’s Angels” and “NewsRadio.”

Later in May, it’ll post video shorts and interviews from SI’s Swimsuit magazine photo shoots, with behind-the-scenes footage and full-length videos following.

For hockey fans out there, the NHL is coming to Joost, beginnig with Vintage games this month; full-game replays and highlights will follow soon.

The Joost team have also made changes to the widgets in the My Joost area of the user interface. They’ve added the CNN RSS feed to the Joost “News Ticker.”

Joost has invited me to be a beta tester. Since my post about Joost, the latest 0.9.2 beta version is out and about among approved testers on a Mac. Yay!

As one who cheers the convergence of TV and the Net, I didn’t wait. Joost is supported by advertisements so it’s free. For free TV, there’s little not to like. It took me just three minutes to download Joost on my Powerbook G4, in between burning iPhotos of my Chamonix trip to a CD and updating a post on this blog.

Joost behaved real nicely, never crashing. After installation, I helped myself to the goodie emblems for this blog. Browsing the graphic user interface, I felt like a kid encountering TV for the first time, like back when I watched the first flickering black and white pictures with my dad.

The new beta offers an improved interface with redesigned controls to exploit OS X’s support for translucence.

Screen shot of prototype Joost main control panel

The full-screen interface is just like TV and nothing like YouTube. The idea with Joost is you start it up and watch. You can compress the screen in a window to watch the shows while doing other things on your computer.

There’s buffering time delay. One way to get around this is to play a show, pause, let it buffer while you do something else, then return to watch.

The videos stutter, but that’s because of my connection speed. Joost is peer-to-peer based, so instead of pulling videos from a central server, videos can be pulled from Joost locations near you. This speeds up the download.

The video quality is unlike the grainy clips I have endured on most Web 2.0 sites. Joost video quality is definitely better than most Internet video but can’t beat full screen TV - yet.

So far there are a few ads, but certainly fewer than old TV programming. That’s acceptable. Would you rather have Joost free with ads or pay to watch it?

There’s a range of channels but few big names. The channels like Green Day, Indy Car and Gaming are specific to the content. You can search shows by name or type, or simply flip channels.

They’ve done a good job with entertainment programming, especially for young users. Most of the channels listed aren’t working yet. Check out the TERRA videos I wrote about in this post.

Comedy Central
MTV
GameStar TV
IndieFlix Premier Hits
The Soccer Channel
PokerHeaven TV
Bite TV
Off the Fence Docs
Saturday Morning TV
Live @ Much
Guiness World Records TV
LX.TV
Lime
TERRA: The Nature of Our World
Braindead
JumpTV Arabia
Fifth Gear Shortcuts
Havoc Action Sports TV
What’s Popular
Warner Bros. Records
IndyCar Series
Lazy TV
National Geographic
Joost Suggests

There’s a simple chat interface through which you can access and IM your Google talk or Jabber contacts. Joost has integrated its own chat program so viewers can talk with others watching the same show. Should be fun. This social aspect of Joost will set it apart from other online video sources once out of beta.

Screenshot of prototype Joost pluggins

To really compete with TV, Joost needs plugins with its applications. Right now, the pluggins called widgets aren’t too thrilling. Clock, feed reader, notice board, ratings system and instant messaging are nice to have, but not critical. In any case, the Joost team are busy fine-tuning things. Stay tuned.

The Joost team are also behind the market disrupting platforms Kazaa and Skype. When the bugs are ironed out, this platform for TV on the Web will be just as disruptive. Joost is not expanding the beta test phase beyond a controlled number as user name and login are required for the client.

Before I sign off, here’s a bit of evangelising: check out a snapshot of the Joost screenshots. Watch the promo.